RETHINK Fabrics Launches Innovative NFC-Enabled Sustainable Apparel Line
September 7, 2024. Las Vegas, Nevada. RETHINK Fabrics, a leader in sustainable solutions and eco-friendly apparel, proudly announces the launch of its new line of innovative t-shirts embedded with NFC (Near Field Communication) microchips. Building on six years of experience in creating environmentally responsible fashion, RETHINK continues to push the boundaries of what is possible in sustainable apparel by combining innovative technology with its dedication to environmental stewardship."

This new collection of t-shirts is made from 100% rPET, ethically sourced materials and features an embedded NFC microchip in each garment. The chip enhances the wearer’s experience by allowing them to tap their smartphone to the t-shirt and instantly access a range of digital content. Whether it is information on the environmental impact of the product, tips on sustainable living, or even exclusive promotions and content for RETHINK customers, the NFC functionality brings an interactive and informative element to everyday apparel.

"Our mission has always been to create eco-friendly products that resonate with the conscious consumer. With this new line of t-shirts, we are not only offering sustainable clothing but also a way for our customers to engage with the product on a deeper level," said Terence Jackson, Principal of RETHINK Fabrics. "The NFC microchip adds a modern, technological dimension to fashion that aligns with our values of purposeful, innovation, and sustainability."

Mr. Jackson highlighted the company’s direction: "Now that people are more knowledgeable about sustainability and sustainable products, our focus is taking RETHINK further into the technological space by merging technology with apparel. We're developing biometric products so that you can get more usage out of your garments." When asked why RETHINK is unique, he added, "We are one of only four internationally certified sustainable t-shirt companies providing the best sustainable tees that not only divert plastic water bottles from oceans and landfills but also save CO2 and energy compared to cotton."

The NFC-enabled t-shirt line represents a major step forward in the fashion industry, integrating digital interactivity while maintaining RETHINK’s commitment to sustainability. In keeping with RETHINK's ethos, the entire line is made from eco-friendly fabrics and is manufactured in a socially responsible manner.

​About RETHINK Fabrics:
Founded in 2008, RETHINK is a Sustainable Solutions company that creates innovative, high-quality, sustainable t-shirts using eco-friendly materials and ethical manufacturing practices that align with the values of today’s conscious consumers, apparel with a purpose. Our goal is taking RETHINK further into the technological space by merging technology with apparel. What differentiates us is our 100% rPET anti-microbial and water wicking tees made from post-consumer used plastic water bottles from oceans and landfills. RETHINK Fabrics'​ mission is to divert One-Billion-Plastic-Water-Bottles from oceans and landfills.
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By Li J, Editor and Writer
Tradeshowlife.co
For more information, please visit www.RETHINKFabrics.com or media@tradeshowlife.co

​Thank you Seth MacFarlane (Family Guy, American Dad, Ted, Orville) for using Rethink tee shirts at your last amazing Holiday party.

​Cheers to the Oscars 2021 Gifting Suite for welcoming superbad inc's tee shirts made out of Rethink Fabrics.

​Proud to announce our recent partnership with ISTMO.co of Panama, "clothing for responsible humans".

We want to take this time to thank all of our clients, customers, staff, ambassadors, influencers, friends, family and supporters for the love that you have shown for our brand.  Rethink Fabrics was established in 2008 and we are grateful that we can continue the mission and vision of this brand.  We want to let you all know that we appreciate you and that we are here to help where we can.  Although we are not able to donate the millions of masks needed today, we are doing our part to assist where we can, give where we can, and produce masks or other essential products as much as we can. Through our non-profit organization and in support of Rethink Worldwide's mission, we will be donating 1 black mask for every 1 custom mask purchased on behalf of you.

All Masks are 100% rPET and provided by Rethink Fabrics.  Every mask is made out of post consumer used recycled plastic water bottles. 3 layers of anti-microbial and water-wicking authentic Rethink fabric. Handmade in Las Vegas, Nevada and no 2 are alike. For every wish upon a "STAR" mask purchased, 1 black mask will be donated in your name to a hospital staff, medical or 1st responder employee of your choice.  Please go to Rethink Worldwide and click here to purchase, or visit our shop at https://rethinkfabrics.com/shop.html .

Thank you for learning more about us and being loyal to our brand.
We all stand #Together in this time, and we will rise together.

Team RETHINK
#RETHINKEVERYTHING

​(In order to assist with the demand of medical grade masks, if you are interested in N95 approved masks, please go to bulk order inquiry in our wholesale page.)

On November 14th Rethink Fabrics and Elena Bulatova Fine Arts presented Rethink Everything: The Art of Fashion & Sustainability to benefit the mission and vision of Rethink Worldwide, a non-profit organization focused on conserving the environment by ending single-use plastic. Produced by Rethink and 5am Global, the night was an evening of awareness and inspiration attended by national supporters, friends, colleagues, activists, media and the local community.

As you walked in the gallery (located at Aria Resort & Casino's gallery row), you were greeted by the beautiful hostesses that explained the experiences that took place through the evening. First, once you purchased a mystery gift ticket for a drawing at the end of the night, guests took the tickets to the Rethink Fabrics station where they were able to choose a plastic water bottle from the Rethink ambassadors. They then opened the empty bottle, placed the ticket stub in the bottle and drop it in the beautifully designed Rethink recycling bin. Attendees then have the option to enjoy complimentary libations in the bar area while viewing the silent auction items and placing their bids. Shortly after, food was served on a tray while guests enjoyed the beautiful art throughout the gallery. They also had the opportunity to take photos on the red carpet, AND, find hidden artistic plastic bottles to exchange for a complimentary Rethink Fabrics t-shirt. The evening was full of conversations and awareness. Presentations and speeches were given by Elena Bulatova Fine Arts, Rethink Fabrics and Rethink Worldwide emceed by 5am Global.  

What is the problem:
Plastics and their byproducts are littering our cities, oceans, and waterways, and contributing to health problems in humans and animals. Every day approximately 8 million pieces of plastic pollution find their way into our oceans. Today, single-use plastics account for 40 percent of the plastic produced every year. Many of these products, such as plastic bags and food wrappers, have a lifespan of mere minutes to hours, yet they may persist in the environment for hundreds of years. There may now be around 5.25 trillion macro and microplastic pieces floating in the open ocean. Plastics consistently make up 60 to 90% of all marine debris studied. Every year, about 8 million tons of plastic waste escapes into the oceans from coastal nations. That’s the equivalent of setting five garbage bags full of trash on every foot of coastline around the world. (References: National Geographic)

Why Rethink Worldwide: 
"Thank you to everyone who support our cause to conserve the environment by ending single-use plastic. One day at a time we will educate everyone on how to live sustainably, provide eco-friendly solutions to corporations and provide sustainable jobs in underserved communities. Join our #50millionbottlechallenge, every shirt you buy diverts 15 plastic water bottles from oceans & landfills." Li Jackson, Executive Director at Rethink Worldwide.